Practical writing on the things our clients actually ask about — funding, websites, tutoring, business, speaking, and growing an audience.
Most rejected applications fail for reasons that have nothing to do with the quality of the work. Here is what funders actually assess, and how to write for it.
Read article →Quotes for the same brief can range from a few hundred to tens of thousands. Here is what actually drives the price, and what you should expect at each level.
Read article →Tutoring works when it is matched properly to the child and the problem. Here is how to assess a tutor before you commit, and what progress should look like.
Read article →Building a business across two countries brings advantages most founders never have. It also brings complications nobody warns you about. Here is a practical starting point.
Read article →The goal is not to eliminate nerves. Confident speakers feel much of what nervous speakers feel. What differs is preparation and what they do with the feeling.
Read article →Most small businesses post inconsistently across too many platforms and conclude social media does not work. The problem is usually the strategy, not the channel.
Read article →Reading is a start. If you would rather have it done properly, we are one message away.